
With over 1.1 million discussions and 53 million views across social platforms, “Năm Số 9” (“Year of Cleansing”) has emerged as one of the most viral social slang of 2025. Commonly associated with online drama and emotional turbulence, it’s often used by netizens to explain or react to any chaotic event—especially in entertainment. However, Buzzmetrics’ data reveals a deeper, more nuanced story behind “Năm Số 9.” Beyond its “drama-laden” surface meaning, let’s uncover what lies beneath this social slang phenomenon.


Over half a million discussions were generated in less than a week, making the tariff policy announced by President Donald Trump one of the most memorable topics on Vietnamese social media in 2025. The topic stirred significant attention during the first half of April due to its potential impacts on the daily lives of Vietnamese citizens. Join Buzzmetrics as we analyze how discussions around the U.S. tariff policy evolved over the first two weeks.

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Following a disruptive 2021 caused by the pandemic, the banking industry has witnessed an emergence of new trends. One of the most notable in recent times is the shift toward youth-oriented content to target Gen-Z - a key customer segment with strong potential in the future.
