Capturing user change
Deepening consumer insights
Capture change and understand consumer insights as fast as social media changes
Stay up to date on social media discussion trends
Do not miss any topic that your consumers are interested in
Predicting industry trends
Identify and predict upcoming consumer and industry trends; help create great advantages by catching trends in time or becoming a trendsetter
Identify expectations, potential needs, and opportunities for product innovation
Creating Successful Campaigns
Development and measurement of KPIs
Identify the Right KPIs to Fully & Accurately Measure Marketing Efforts
Track & Measure Campaign Effectiveness
Timely response and effective optimization of communication activities
24/7 Crisis Tracking & Alerts
Prevent crises by monitoring and early warning of potential crises during the campaign
Campaign evaluation with BSI indicator
Calculate BSI metrics & compare with top 10 campaigns to determine their real effectiveness & improvement points compared to all other campaigns on social networks