Buzzmetrics is pleased to announce the appointment of Ms. Doan Thi My Phuong, formerly Vice Managing Director, as the new Managing Director effective January 1st, 2025.
Buzzmetrics is pleased to announce the appointment of Ms. Doan Thi My Phuong, formerly Vice Managing Director, as the new Managing Director effective January 1st, 2025.
Since the merger with YouNet Group in 2015, leveraging the Group's technology and management expertise, Buzzmetrics has achieved remarkable growth, becoming a leader in social media data-driven insights. Over the past nine years, Buzzmetrics has developed a diverse customer base, including multinational corporations and rapidly growing Vietnamese companies across various industries. Additionally, Buzzmetrics has gained the trust and recognition of industry experts through its contributions to the marketing community, such as the monthly BSI Top 10 Ranking, in-depth market reports, specialized workshops, and most notably, the BSI Awards - an annual event attracting hundreds of brands and agencies.
In 2025, Buzzmetrics will mark a significant milestone in its development journey by officially expanding its operations into the international market. With a multilingual, multinational social media data platform and a team of experienced analysts, Buzzmetrics is committed to providing global clients with in-depth reports and valuable strategic insights. Initially, the company will focus on key markets in Asia, Europe, and North America, while closely collaborating with international partners to deliver cutting-edge technology solutions that meet the growing needs of customers.
In this context, the role of Managing Director at Buzzmetrics becomes both challenging and exciting for ambitious and capable business leaders.
Mr. Tang Gia Hai Lam, who held this position from 2017 to 2024, shared his thoughts on the handover: "Ms. Phuong Doan, with extensive management experience from both domestic and international creative advertising and communications companies, is a suitable successor. With her belief in the power of technology and data, her deep experience in marketing services management, and her proactive and decisive nature, Ms. Phuong Doan will bring a breath of fresh air to the next exciting chapter. I believe that the period from 2025 onwards will be a chapter of innovation and efficiency for Buzzmetrics, under Ms. Phuong's leadership."
This confidence is also emphasized by Mr. Nguyen Anh Hoa, Founder and CEO of YouNet Group, the parent company of Buzzmetrics: "Buzzmetrics is ready for a new chapter, to grow stronger with a global game. After five months of working together, I believe Phuong will successfully lead Buzzmetrics' development in this new phase."
For her part, Ms. Phuong Doan, the new Managing Director of Buzzmetrics, shared her vision and commitment in her new role:
"I am excited to continue Buzzmetrics' growth journey. With the support of YouNet Group and the talented team at Buzzmetrics, I believe the company will continue to expand, not only leading domestically but also asserting its position in the international market. We will focus on developing technology, expanding services, and strengthening global partnerships to deliver exceptional value to our customers."
In this new phase, Buzzmetrics will continue to leverage its strengths in providing leading social media data research solutions, while continuously innovating to meet the needs of the international market.
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