Social listening

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What is Social Listening and How Does It Play a Role in Social Media Marketing?

Social Listening is a form of market research based on social media discussions, helping to analyze brand health, campaigns, special events, and more...

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How do social listening tools collect data?

This is one of a series of articles that show the real picture of how social media listening and tracking tools work, especially Buzzmetrics, a tool that is being used to track campaigns and brands.

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