The vaccine industry plays a crucial role in public health, helping to prevent and control the spread of infectious diseases, protect community health, and reduce the risk of outbreaks. However, as a sensitive sector with significant impact on public health, vaccine brands must adhere to strict regulations in their communication efforts. In this context, understanding users' concerns and anxieties is essential for accurate and effective communication on social media.
It has only recently appeared on the market, but the sports drinks industry is receiving attention from consumers, especially on social media. Although the amount of discussion is low, sports drinks are a very potential segment in the beverage market.
